Global smartphone brand Infinix has officially opened a flagship retail store at Jabi Lake Mall, Abuja, while also debuting its latest high-performance gaming phone, the Infinix GT 30 Pro. The launch signals Infinix’s growing influence in technology, lifestyle, and esports culture across Africa.
A Lifestyle-Centric Flagship in Abuja
According to Bamidele Akande, Retail Manager of Infinix Nigeria, the Abuja outlet was strategically chosen to serve as more than just a retail space.
“Jabi Lake Mall combines lifestyle, tech, and entertainment. For Infinix, this store is an innovation hub where customers can connect with the brand experience,” Akande said.
The flagship store blends cutting-edge retail with community engagement, aligning with Infinix’s vision of being a lifestyle technology leader.
GT 30 Pro: Built for Gaming Excellence
The highlight of the ceremony was the unveiling of the Infinix GT 30 Pro, a limited-edition gaming smartphone designed for esports enthusiasts.
- Supports 120–144 FPS gameplay on popular titles such as PUBG Mobile, Call of Duty Mobile, and Mobile Legends
- Only 30 units released in Nigeria, making it a collector’s edition
- Reinforces Infinix’s role in the esports and gaming ecosystem in Africa
Guests and Dignitaries Celebrate the Launch
The event featured notable dignitaries including Dr. Yomi Omogbehin, Permanent Secretary at the National Assembly, who praised Infinix’s investment in Nigeria as a driver of youth empowerment and employment opportunities.
The ceremony also saw celebrity appearances from Bisola Aiyeola, Kenny Blaq, Saga Adeolu, Papeeyah, and MC Miti, adding entertainment and star power to the unveiling.
Esports and Youth Engagement at the Core
In line with its esports strategy, Infinix announced its partnership with PUBG Mobile during the 2025 PUBG Mobile Africa Cup in Kenya, where the GT 30 Pro served as the official tournament device.
At the Abuja launch, fans participated in a Gaming Festival featuring:
- Cosplay and cheer squad performances
- Interactive challenges and fan contests
- Raffle draws with prizes such as smartphones, accessories, and appliances
Innovation Meets Community
Closing the event, Oluwayemisi Ode, PR Manager at Infinix Nigeria, highlighted the significance of the new Abuja flagship:
“This store is not just about sales, it’s a hub for innovation, creativity, and smart living. Launching the GT 30 Pro here shows our commitment to driving Nigeria’s tech and lifestyle culture forward,” she said.
Conclusion
With the launch of the Abuja flagship store and the GT 30 Pro, Infinix is doubling down on its mission to combine technology, lifestyle, and esports. The move strengthens its foothold in Nigeria while offering youth-driven innovations that resonate with gamers, creators, and everyday smartphone users.
